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On-the-go gear for your baby’s everyday adventures

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55+ years designing for babies

Trusted by generations

About us

Always innovating

Thoughtfully designed must-haves to simplify parenting

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The gold standard for safety

Products designed for peace of mind

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Supporting family well-being

Dedicated to improving maternal health and beyond

Our impact
Fresh from the garden...

Fresh from the garden...

Check out our newest print Backyard Bugs available in a variety of different products. Designed with your backyard adventures with baby in mind, this print has a little something for everyone from snails to mushies to flowers. Leaving the house just got a whole lot cuter

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GoldBug x Allyson Felix

Allyson Felix, a 7-time Olympic gold medalist and super-mom, wants to help parents feel confident in their everyday adventures. She knows everything about staying active—from setting track records to setting play dates.

Whether you’re running errands or running after your toddler, this exclusive collection is designed for families on the move.

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Mom owned, Parent approved

You’ve got this, and we’ve got you! As one of the largest branded suppliers of baby and kids products in the U.S. (55 years and counting), we’re proud to be a woman and mom-owned business.

At our core, we design safe, and stylish on-the-go essentials that make daily life a little easier, and a lot more fun, wherever your adventures take you.

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Supporting family well-being

A happy family starts with a safe and healthy pregnancy journey. We support maternal health programs with roots in our home state of Colorado and beyond by investing in targeted initiatives, partnering with local & national organizations, and advocating for policy change.

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